Dominate organic search results with with my performance focused approach to SEO.

My approach to search marketing.

To perform in search you need to engage your audience, drive awareness of your brand and provide a well-optimised experience for your users.

Failing in just one of these results in an unsuccessful SEO strategy.

Because of this, every digital strategy I create revolves around ensuring these three critical elements are included for consistent performance.

Engage.

This is all about user-focused tactics to create an excellent site experience and an optimised journey for the user's path to purchasing.

Engage your audience through best in class content and design that ultimately positions you as an expert and drives brand advocacy.

Without engagement, you will fail to convert the customers you’ve tried so hard to acquire. Utilise my experience to make sure that doesn’t happen.

Awareness.

Don’t just rely on word of mouth. To genuinely future-proof your digital presence, you need to ensure that you are there in all the moments that matter.

My approach to driving awareness uses content creation combined with outreach and social amplification to help achieve links and brand awareness.

While the end goal is organic growth, I utilise every possible channel to ensure you have as much digital coverage as possible, making sure your brand is always ‘there’.

Optimise.

Optimising what you have and smart analytics to surface those opportunities is essential to a successful SEO campaign.

Spending large sums of money on social ads, content campaigns, or any other tactic never performs as well if a site has technical issues, has less than optimal user funnels, or is slow to load.

I offer a range of services to make sure your site reaches its full potential.

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